Hey, there! I'm Tammi.

I’m the newsletter ninja who translates all that internet marketer... stuff... into strategies that work for you.

I’ve been doing this indie author marketing thing for the better part of a decade now, and I understand your author newsletter needs — from list-building to automation to managing unsubscribes. 

I’ve got you, fam.

Our Mission

For more than 5 years, we've been teaching authors like you how to get their marketing done and dusted so they can get back to writing.

Let's get you back to writing, too.

5+

Years of teaching and coaching

50+

one-on-one clients, including the biggest names in publishing

$2M

MY CLIENTS' LAUNCH EARNING THIS YEAR

200+

authors in our membership, Emails On autopilot

Our timeline

2017

Our previous teaching program, Indie Publishing Intensive, gives way to a newsletter-specific course and services program. What to call it? Well, Newsletter Ninja, of course — that’s what everyone’s been calling Tammi since 2016.

2018:

  • The first Newsletter Ninja book is published and becomes a bestseller. 
  • David Gaughran declares Newsletter Ninja “Book of the Year.”
  • My first conference speaker invite: 20 Books Vegas!

2019:

  • The original Newsletter Ninja course is broken into two: Newsletter Ninja Basic and Newsletter Ninja Advanced. Twice as many students sign up.
  • I speak at 20 Books Vegas again.

2020:

  • Newsletter Ninja Basic and Newsletter Ninja Advanced continue to sell out every time I open them.
  • No conferences (obviously).

2021:

  • Rock Solid Foundation course launch. 
  • Newsletter Ninja Advanced is revisioned to Advanced Automations.
  • I speak at Romance Writers of America and 20 Books Vegas (again)!

2022:

  • Newsletter Ninja 2 is released and becomes a bestseller.
  • Newsletter Ninja Basic is revisioned to Author Newsletter Basics.
  • The Cookie Challenge is created and a record number of people sign up to write their reader magnets together in March and April.
  • Advanced Automations has its biggest launch ever. 
  • At 20 Books Vegas in November, we launch the beta version of our brand-new membership, Emails on Autopilot. 250 people join on Day One. 

2023:

  • Nora freakin’ Roberts hires us to migrate her mailing list from MailChimp to Mailerlite. 😵
  • We add AI-powered copy generators to Emails on Autopilot and open it to the long waiting list that we’ve accrued since November.
  • Upcoming: the final round of Advanced Automations!
  • Upcoming: a brand-new round of The Cookie Challenge!

seen and heard:

And when I'm not ninja-ing?

Hi ho hi ho hi ho,
we're heading out
to the punk rock show.

My youngest kiddo has been my little concert buddy since she was seven years old, and our particular favorite is British folk-punk singer-songwriter Frank Turner. Whether we’re camped out in line for twelve hours in 80-degree heat, taking selfies with our gig family, or meeting the man himself, this is my happy place.

"Colleagues and friends condescend with a smile, but this is my culture, man, this is my home."